Hemmerle 亚洲首发盛典 · 特别企划

Launched in August 2023, Chanel executed a two-day event for the exclusive preview of the Chanel 31 Le Rouge Collection.

“A Path to Glory – Jin Yong’s Centennial Memorial” encompassed culture, art, creativity, heritage, and education, and covered locations throughout Hong Kong Island, Kowloon, and the New Territories.  Spanning over six months, the event aimed to gather martial arts enthusiasts worldwide to relive the classics and pay tribute to the timeless legacy of Jin Yong. ​

Occasions' founding Chairman, Pansy Ho, and CEO & Partner, Michelle Cheng were happy to attend the Diorama private VIP event as both trusted partners and friends of Dior for 20+ years.